Lead-Focused Facebook Image Ads
Budget: €8 – €30 EUR
My immediate objective is to roll out a Facebook campaign built around high-impact image ads that bring in a steady stream of qualified leads. Facebook is the main playground, so every visual needs to meet Feed, Stories, and Audience Network specs while speaking directly to my target persona. Copy must be crisp, benefit-driven, and paired with clear calls to action.
Because Instagram’s audience can amplify lead volume, I also want the same creative repurposed for that platform with a lead-generation mindset. If later tests suggest adding video or carousel formats, we can explore them, but the first milestone remains static images.
Deliverables
• 3–5 scroll-stopping image ads (source files + export formats)
• Two to three copy variations per creative for A/B testing
• Full campaign setup in Meta Ads Manager, including pixel events and audience targeting
• Launch and a seven-day performance report highlighting CPL, CTR, and any optimisation moves made
I’ll supply brand guidelines, existing assets, and access to the ad account. Let me know your timeline for concept, design, and launch, plus any past results that show you can turn ad clicks into real leads.
Because Instagram’s audience can amplify lead volume, I also want the same creative repurposed for that platform with a lead-generation mindset. If later tests suggest adding video or carousel formats, we can explore them, but the first milestone remains static images.
Deliverables
• 3–5 scroll-stopping image ads (source files + export formats)
• Two to three copy variations per creative for A/B testing
• Full campaign setup in Meta Ads Manager, including pixel events and audience targeting
• Launch and a seven-day performance report highlighting CPL, CTR, and any optimisation moves made
I’ll supply brand guidelines, existing assets, and access to the ad account. Let me know your timeline for concept, design, and launch, plus any past results that show you can turn ad clicks into real leads.