Lead-Driven Multi-Platform Ad Campaign
Budget: $30 – $250 AUD
I need a results-oriented advertiser to plan, build, and optimise paid campaigns across Facebook, Instagram, and YouTube. The single metric that matters is qualified leads that convert into sales; I’m not chasing vanity impressions.
Here’s what I already know I want:
• Platforms: Facebook, Instagram, YouTube
• Formats: image, video, and carousel ads
• Objective inside each ad manager: “Leads” or “Sales/Conversions”
You would be responsible for structuring the account, writing or refining ad copy, designing or directing creatives, setting up tracking pixels and conversion events, then monitoring and tweaking bids, audiences, and creative variations until a positive ROAS is reached.
Deliverables I expect:
1. A media plan outlining campaign structure, targeting, and spend allocation before we launch.
2. All ad creatives (source files included) ready for approval.
3. Live campaigns inside Meta Ads Manager and Google Ads, fully tracked with pixels, UTM-tagged links, and event-based conversions.
4. Weekly performance summaries highlighting lead volume, CPL, and key optimisation moves.
5. A wrap-up report with clear next-step recommendations.
If you have a track record of generating leads through paid social and video ads, let’s talk timelines and your approach so we can get this rolling quickly.
Here’s what I already know I want:
• Platforms: Facebook, Instagram, YouTube
• Formats: image, video, and carousel ads
• Objective inside each ad manager: “Leads” or “Sales/Conversions”
You would be responsible for structuring the account, writing or refining ad copy, designing or directing creatives, setting up tracking pixels and conversion events, then monitoring and tweaking bids, audiences, and creative variations until a positive ROAS is reached.
Deliverables I expect:
1. A media plan outlining campaign structure, targeting, and spend allocation before we launch.
2. All ad creatives (source files included) ready for approval.
3. Live campaigns inside Meta Ads Manager and Google Ads, fully tracked with pixels, UTM-tagged links, and event-based conversions.
4. Weekly performance summaries highlighting lead volume, CPL, and key optimisation moves.
5. A wrap-up report with clear next-step recommendations.
If you have a track record of generating leads through paid social and video ads, let’s talk timelines and your approach so we can get this rolling quickly.