Investor Webinar Facebook Ads
Budget: ₹12,500 – ₹37,500 INR
I’m gearing up to host a live real-estate commercial property investing webinar and I need a results-driven Facebook campaign that fills the virtual room with qualified prospects. The single metric that matters is completed registrations.
Audience
We are targeting real estate investors—people actively looking to expand or diversify their portfolios. I’ll supply past buyer personas, email lists for look-alike creation, and the registration page URL.
Creative Direction
We’ll be running image ads only. You’ll handle concept, copy, and design (feed and story dimensions) while keeping visuals on-brand and benefit-focused. Short, punchy headlines and a clear CTA that drives users straight to the registration form are essential.
Scope of Work
• Plan the campaign structure inside Meta Ads Manager (cold, look-alike, and retargeting ad sets).
• Design two to three static creatives per ad set with copy variations.
• Install or verify the Meta pixel and standard event tracking for “Complete Registration.”
• Launch, monitor, and optimise daily for seven days—pausing low performers and reallocating budget to winners.
• Provide a concise performance report at wrap-up (impressions, CTR, CPC, registrations, and CPL).
Acceptance Criteria
The campaign is considered complete when:
1. At least three ad creatives are live and tracking.
2. Pixel events are firing correctly on the thank-you page.
3. A post-campaign report is delivered within 48 hours of the end date.
Assets, branding guidelines, and webinar details will be shared on award. Looking forward to seeing how you can turn targeted image ads into booked seats.
Audience
We are targeting real estate investors—people actively looking to expand or diversify their portfolios. I’ll supply past buyer personas, email lists for look-alike creation, and the registration page URL.
Creative Direction
We’ll be running image ads only. You’ll handle concept, copy, and design (feed and story dimensions) while keeping visuals on-brand and benefit-focused. Short, punchy headlines and a clear CTA that drives users straight to the registration form are essential.
Scope of Work
• Plan the campaign structure inside Meta Ads Manager (cold, look-alike, and retargeting ad sets).
• Design two to three static creatives per ad set with copy variations.
• Install or verify the Meta pixel and standard event tracking for “Complete Registration.”
• Launch, monitor, and optimise daily for seven days—pausing low performers and reallocating budget to winners.
• Provide a concise performance report at wrap-up (impressions, CTR, CPC, registrations, and CPL).
Acceptance Criteria
The campaign is considered complete when:
1. At least three ad creatives are live and tracking.
2. Pixel events are firing correctly on the thank-you page.
3. A post-campaign report is delivered within 48 hours of the end date.
Assets, branding guidelines, and webinar details will be shared on award. Looking forward to seeing how you can turn targeted image ads into booked seats.