Fix Facebook Purchase Pixel Tracking
Budget: $10 – $30 USD
I’m running Facebook ads for my Shopify store and although the campaign has generated two genuine orders, Ads Manager still shows zero website purchases. Every other event—page view, add-to-cart, and general site visits—appears in Events Manager, so the pixel is firing except for the crucial Purchase event.
Here’s the current setup:
• The Meta Pixel was added manually, just before the <head> tag in my theme.liquid file.
• I’m not certain the Purchase event itself is configured correctly.
• No recent changes have been made to the theme or checkout settings but showing 2 pixel codes in the site
What I need is a quick, reliable fix that gets the Purchase event firing and reporting back to Ads Manager so the campaign can optimise for conversions and bring my cost-per-purchase down. Once you’ve located the issue, please apply the correction, verify it through Facebook’s Test Events tool, and confirm that a test order (or the next live order) shows up under Website Purchases in Ads Manager. A brief summary of what was changed will wrap this up.
I’ve allocated $30 for this task and am ready to grant theme and Business Manager access immediately.
Here’s the current setup:
• The Meta Pixel was added manually, just before the <head> tag in my theme.liquid file.
• I’m not certain the Purchase event itself is configured correctly.
• No recent changes have been made to the theme or checkout settings but showing 2 pixel codes in the site
What I need is a quick, reliable fix that gets the Purchase event firing and reporting back to Ads Manager so the campaign can optimise for conversions and bring my cost-per-purchase down. Once you’ve located the issue, please apply the correction, verify it through Facebook’s Test Events tool, and confirm that a test order (or the next live order) shows up under Website Purchases in Ads Manager. A brief summary of what was changed will wrap this up.
I’ve allocated $30 for this task and am ready to grant theme and Business Manager access immediately.
Related categories:
PHP
JavaScript
Website Design
Facebook Marketing
HTML
Shopify
Digital Marketing
Web Development
Facebook Pixel
Facebook Ads