Facebook Sales Ad Campaign
Budget: $50 – $0 USD
I need a results-driven Facebook ad campaign built from the ground up to drive direct sales of my physical products. The entire funnel must speak to professionals and working adults who value quality and convenience, so copy, creative, placement, and bidding strategies should all reflect that mindset.
Here is what I expect at each stage of the engagement:
• Market & audience validation: research competitive offers, refine buyer personas, and translate those insights into precise Facebook targeting settings.
• Creative production: compelling ad copy, scroll-stopping imagery or short video, and strong calls-to-action that align with platform best practices.
• Campaign build-out: structure in Ads Manager with the right objective (Sales / Conversions), optimized ad sets, and clear naming conventions for easy reporting.
• Tracking & optimization: Pixel configuration, event testing, weekly data reviews, and agile tweaks to audience, budget allocation, or creatives to keep ROAS climbing.
• Reporting: concise, actionable performance summaries highlighting cost-per-purchase, conversion rate, and next steps.
A/B testing experience, familiarity with Meta Business Suite, and solid knowledge of look-alike and remarketing strategies are must-haves. Once the initial campaign is live and profitable, I’m open to ongoing management on a retainer or performance basis.
Here is what I expect at each stage of the engagement:
• Market & audience validation: research competitive offers, refine buyer personas, and translate those insights into precise Facebook targeting settings.
• Creative production: compelling ad copy, scroll-stopping imagery or short video, and strong calls-to-action that align with platform best practices.
• Campaign build-out: structure in Ads Manager with the right objective (Sales / Conversions), optimized ad sets, and clear naming conventions for easy reporting.
• Tracking & optimization: Pixel configuration, event testing, weekly data reviews, and agile tweaks to audience, budget allocation, or creatives to keep ROAS climbing.
• Reporting: concise, actionable performance summaries highlighting cost-per-purchase, conversion rate, and next steps.
A/B testing experience, familiarity with Meta Business Suite, and solid knowledge of look-alike and remarketing strategies are must-haves. Once the initial campaign is live and profitable, I’m open to ongoing management on a retainer or performance basis.