Facebook Lead Generation Campaign
Budget: $250 – $750 AUD
I’m ready to launch a focused Facebook ads push aimed solely at bringing in fresh leads. The platform choice is intentional—Facebook gives us the reach and targeting power I need—so I’m not looking for Google Ads support this time around.
My target audience has already been mapped to specific demographics, so a big part of the job will be translating that data into laser-focused ad sets, compelling copy, and thumb-stopping creatives. I’ll share the demographic details, previous brand assets, and any first-party insights you might need.
Here’s what success looks like to me:
• Campaign structure built in Business Manager with clear lead-gen objectives
• Tracking in place through the Meta Pixel (and CAPI if you recommend it) so I can see cost per lead in real time
• Ad creative and copy variations tested and optimized for the lowest CPL
• A short weekly summary highlighting spend, leads captured, and next actions
If you have a record of turning cold audiences into qualified leads through demographic targeting on Facebook, let’s talk.
My target audience has already been mapped to specific demographics, so a big part of the job will be translating that data into laser-focused ad sets, compelling copy, and thumb-stopping creatives. I’ll share the demographic details, previous brand assets, and any first-party insights you might need.
Here’s what success looks like to me:
• Campaign structure built in Business Manager with clear lead-gen objectives
• Tracking in place through the Meta Pixel (and CAPI if you recommend it) so I can see cost per lead in real time
• Ad creative and copy variations tested and optimized for the lowest CPL
• A short weekly summary highlighting spend, leads captured, and next actions
If you have a record of turning cold audiences into qualified leads through demographic targeting on Facebook, let’s talk.