Facebook Lead Gen Ads Specialist

Job ID: 40353757

Budget: ₹1,500 – ₹12,500 INR

I run a fast-growing digital marketing agency and need a performance marketer to take full ownership of our Facebook lead generation campaigns. The objective is simple: deliver a predictable flow of qualified prospects so my sales team can close more clients.

You will design, launch, and continually optimise Facebook Lead Ads—from audience research and creative conception to tracking, testing, and reporting. I’m already committed to Facebook Ads as the sole channel for this effort, so deep, hands-on experience with Ads Manager, pixel events, and lead form integrations is essential.

Deliverables
• Campaign strategy and funnel outline
• Complete ad setup inside Facebook Ads Manager (ad sets, creatives, lead forms)
• Real-time lead delivery to Google Sheets/CRM and pixel or Conversions API configured correctly
• Weekly performance report covering spend, CPL, CTR, and optimisation actions
• End-of-month summary with clear next-step recommendations

Success means hitting or beating our target cost per lead while steadily improving volume and lead quality. Please share a brief note on similar Facebook Lead Ads you’ve run and the CPL results achieved. I’m ready to start as soon as I find the right partner who can scale with us month after month.