Facebook & Google Sales Campaigns

I need a performance-driven marketer to build and run parallel campaigns in Facebook Ads Manager and Google Ads with one clear goal: drive more purchases of my physical products. My store is ready; what’s missing is a well-structured acquisition funnel that reaches new shoppers and retargets them until they convert.

You’ll start by mapping audiences and deciding how we split budget and creative across Search, Shopping, Display, News Feed, Stories, and Reels. From there, set up Facebook Pixel and GA4 conversions, craft compelling ad copy and visuals, define keywords and exclusions, and launch campaigns that speak directly to buying intent.

Daily optimisation—bids, budgets, placements, creative tests—keeps ROAS moving upward, and I expect concise weekly reports showing spend, sales, CPA, and revenue from each channel.

The project is complete when campaigns are live in my accounts, tracking is verified, and we see our first attributed sale inside the first week, all backed by clear documentation so I can follow the logic behind every move.