Facebook Campaign for Chatbot Launch

Plan and run a Facebook Ads campaign for our chatbot launch that:

Builds brand awareness

Drives traffic to our chatbot landing page and sign-up form

Converts new users into active chatbot subscribers

Delivers measurable ROI and actionable data for ongoing optimization

Responsibilities

Create and execute a complete Facebook Ads strategy (ad copy, creatives, targeting, budget allocation, and scheduling)

Segment and target ideal user groups (tech enthusiasts, AI users, Web3 and early adopters)

Manage campaign analytics and optimize ad performance in real time

A/B test ad creatives and headlines for best CTR and CPA performance

Provide weekly reports with key insights and recommendations

Ideal Candidate

Proven experience running successful Facebook campaigns for tech, SaaS, or AI-related products

Strong understanding of audience segmentation and funnel optimization

Skilled in creative direction — can design or guide ad visuals that convert

Experience with pixel setup, conversion tracking, and retargeting

Analytical mindset with data-driven decision-making

Excellent English communication and reporting skills