Facebook Ads for Accounting Leads
Budget: $15 – $25 USD
I need a Facebook Ads specialist who can turn the platform into a steady stream of qualified B2B leads for the accounting sector. My page and video are already set up, but campaigns have been hit-or-miss and cost per lead is too high.
Your task is to plan, build, and fine-tune a lead-generation funnel aimed at decision-makers inside finance companies—think CFOs, controllers, and accounting managers. That means sharpening audience segments, crafting ad copy that speaks their language, and pairing it with scroll-stopping creative that still feels credible in a tightly regulated industry. I am open to Lead Ads, landing-page traffic campaigns, or a mix, as long as you can justify the choice with data and best practices.
Key deliverables:
• Audit of current account, pixel, and events
• Campaign structure with clearly defined ad sets, audiences, and objectives focused on lead generation
• Three static image ads and one short video or carousel variation, ready to publish
• Written copy for each creative, including headline, primary text, and call-to-action
• Weekly performance report for the first month with recommendations for scaling or optimization
The goal is simple: measurable, cost-efficient B2B leads that my sales team can act on immediately.
Your task is to plan, build, and fine-tune a lead-generation funnel aimed at decision-makers inside finance companies—think CFOs, controllers, and accounting managers. That means sharpening audience segments, crafting ad copy that speaks their language, and pairing it with scroll-stopping creative that still feels credible in a tightly regulated industry. I am open to Lead Ads, landing-page traffic campaigns, or a mix, as long as you can justify the choice with data and best practices.
Key deliverables:
• Audit of current account, pixel, and events
• Campaign structure with clearly defined ad sets, audiences, and objectives focused on lead generation
• Three static image ads and one short video or carousel variation, ready to publish
• Written copy for each creative, including headline, primary text, and call-to-action
• Weekly performance report for the first month with recommendations for scaling or optimization
The goal is simple: measurable, cost-efficient B2B leads that my sales team can act on immediately.