Facebook Ads WhatsApp Lead Generation
Budget: ₹4,000 – ₹7,000 INR
I need an experienced Facebook ads specialist to build and manage a campaign that drives potential-customer enquiries straight into my WhatsApp. The sole objective is lead generation, aimed at a clearly defined local audience.
You’ll be responsible for:
• Structuring the campaign inside Meta Ads Manager, linking the WhatsApp click-to-chat objective.
• Crafting copy, visuals and headline variants that resonate with people in my area.
• Installing the Meta Pixel/events to track clicks and optimise for the lowest cost-per-lead.
• Ongoing optimisation—budget pacing, split-testing audiences and creatives, and weekly performance reporting (CPL, CTR, impressions, chat starts).
Acceptance criteria
1. Ads go live on the agreed date and are fully compliant with Meta policies.
2. Tracking correctly shows WhatsApp chat initiations in Ads Manager.
3. A minimum of two creative sets and three audience tests are provided for iteration.
If you’re confident with Meta Ads Manager, pixel/event set-up, and funnel optimisation for WhatsApp leads, let’s get this rolling.
You’ll be responsible for:
• Structuring the campaign inside Meta Ads Manager, linking the WhatsApp click-to-chat objective.
• Crafting copy, visuals and headline variants that resonate with people in my area.
• Installing the Meta Pixel/events to track clicks and optimise for the lowest cost-per-lead.
• Ongoing optimisation—budget pacing, split-testing audiences and creatives, and weekly performance reporting (CPL, CTR, impressions, chat starts).
Acceptance criteria
1. Ads go live on the agreed date and are fully compliant with Meta policies.
2. Tracking correctly shows WhatsApp chat initiations in Ads Manager.
3. A minimum of two creative sets and three audience tests are provided for iteration.
If you’re confident with Meta Ads Manager, pixel/event set-up, and funnel optimisation for WhatsApp leads, let’s get this rolling.