Facebook Ads Lead Generation Setup

Job ID: 39912282

Budget: $250 – $750 USD

I run a financing company in the Philippines and I’m ready to scale our client base by tapping into Facebook’s powerful ad platform. The sole objective is to generate qualified leads—specifically small business owners who need funding—so every decision we make should move prospects toward completing our pre-screening form.

Here’s what I need from you:
• Build a complete campaign inside Facebook Ads Manager and Business Manager, including accurate Pixel installation and custom conversion tracking for the form submission event.
• Craft persuasive ad copy, eye-catching creatives, and audience segments that resonate with Filipino entrepreneurs.
• Set up a logical testing framework (A/B on visuals, copy, placements) to lower cost-per-lead while maintaining lead quality.
• Monitor performance daily for at least the first week, then provide clear optimisation actions and a concise report so I can see exactly how many form submissions and approved leads we earned.
• Hand over the campaign assets and a quick-reference guide so my in-house team can keep momentum once the first round is proven.

Success will be measured by the number of completed forms from legitimate small business owners and a sustainable cost per lead. If you have a track record of doing this in the Philippine market, let’s talk.