Expert Facebook Ads Manager

Job ID: 40438717

Budget: $30 – $250 USD

Managing and scaling my Facebook advertising account is now a priority. I have an active Business Manager set-up and a defined monthly spend; what I need next is a specialist who can turn that budget into measurable results through strategic campaign planning, creative execution, and constant optimisation.

Scope of work
You will take full ownership of Facebook Ads Manager: configuring audiences, installing or refining the Facebook Pixel, setting up conversion events, drafting compelling copy, selecting imagery or video, and launching campaigns. I am open to different objectives—brand awareness, lead generation, or direct sales—so the plan you propose should clearly map tactics to whichever goal we decide together. Likewise, the creative format is flexible; feel free to recommend image, video, or carousel ads based on best practice and performance data.

Key deliverables
• Campaign strategy document outlining objectives, targeting, and funnel approach
• 3–5 ad sets built, each with A/B creatives and copy variants
• Weekly performance dashboard with CPA, CTR, ROAS, and optimisation insights
• End-of-month report summarising wins, learnings, and next-step recommendations

Acceptance criteria
Results will be reviewed after the first 30 days. Ads should reach stable delivery, the Pixel must track conversions accurately, and the agreed KPI targets (to be finalised before launch) must show clear progress.

Tools & access
You will work directly in my existing Facebook Business Manager, using Ads Manager, Events Manager, and, if needed, Creator Studio. Please mention any additional third-party tools you intend to use for analytics, creative editing, or automation.

Timeline
I’d like to kick off within the next week, with the first campaigns live shortly after strategy sign-off.

If this sounds like a campaign you can run efficiently and transparently, I’m ready to move forward.