Drive Digital Sales via Meta Ads

Job ID: 40202996

Budget: $30 – $250 AUD

I need a seasoned Meta Ads strategist who can help me boost sales for my digital products. My store is built, the pixel is installed, and I have a modest content library ready to repurpose—what I’m missing is a data-driven campaign setup that actually converts.

Your job is to map out and launch a full-funnel Facebook/Instagram ads strategy: audience research, creative concepts, campaign structure, and ongoing optimisation. I’m specifically looking for someone who knows how to scale winning ad sets while keeping CPA in check, can read the numbers inside Ads Manager without third-party shortcuts, and is comfortable testing multiple creatives and landing-page variations until we hit our sales targets.

Deliverables
• Campaign blueprint (cold, retargeting, retention) with clear KPIs
• Creative briefs plus copy variations I can hand straight to my designer
• Step-by-step implementation inside my existing Business Manager, including pixel/event verification
• Weekly performance reports and optimisation recommendations for the first month

I work quickly and appreciate clear communication. If you have a track record of increasing ROAS for digital products, let’s talk about timelines and your proposed structure.