Autism Course Sales Campaign
Budget: $8 – $15 USD
I run a small business that offers an online course designed for adults with High Functioning Autism, and my top priority is straightforward: turn interest into paid enrollments. I already have several engaging course videos ready to use as creative assets, but I need a smart, efficient advertising strategy that respects my limited budget while still driving measurable sales.
Here’s what I’m after:
• Strategy, setup, and ongoing optimization of campaigns on Facebook and Google Ads, including audience research, ad copy, and creative that leverages my existing videos.
• Proper tracking—pixel installation, conversion goals, and clear reporting—so I always know how each dollar is performing.
• A lean approach that favors high-impact tactics (remarketing, look-alike audiences, keyword refinement) over big-spend experiments.
I can handle content questions and provide quick feedback; you bring the data-driven mindset and platform know-how to turn clicks into course purchases. If you’ve successfully scaled sales on a tight budget before, let’s talk results and get started.
Subject: General Estimate Request – Facebook Ads Campaign for Online Course
Hi [Name],
I am seeking an experienced Facebook Ads Specialist to help promote an online course aimed at High Functioning Autistic Adults. Your primary responsibilities will include creating effective ad campaigns to reach this target audience, driving qualified buyers for the online course, and helping build an email list of potential clients.
The current funnel includes:
Opt‑in page
Sales page
Sales page with VSL
Back‑end email nurture sequence
I’m a very small business (just me), so working within a clear, realistic budget is extremely important. I’m looking for someone who:
Has deep experience with Meta’s (Facebook/Instagram) advertising platform
Has run campaigns for niche or sensitive audiences (mental health, neurodiversity, education, or similar)
Is comfortable working with an existing funnel and suggesting improvements to targeting, creative, and tracking
Could you please provide a general estimate for:
Initial strategy and setup (audience research, pixel/events, campaign structure, and first creatives)
Ongoing management and optimization for 1 month (weekly checks, adjustments, basic reporting)
Recommended minimum monthly ad spend for testing and list building, given a limited budget
For context, my total working budget is in the range of $800–$1,000 per month (including both your fees and ad spend), so I’m especially interested in packages or structures that can work within that range.
If possible, please include:
Your typical pricing model (hourly, flat monthly, or package) and a rough fee range for this scope
What is included (number of campaigns/ad sets, reports, meetings)
Any experience you have with autistic or neurodivergent audiences, online courses, or therapeutic/skills‑based programs
Thank you for your time, and I look forward to hearing your thoughts and a general cost estimate.
Here’s what I’m after:
• Strategy, setup, and ongoing optimization of campaigns on Facebook and Google Ads, including audience research, ad copy, and creative that leverages my existing videos.
• Proper tracking—pixel installation, conversion goals, and clear reporting—so I always know how each dollar is performing.
• A lean approach that favors high-impact tactics (remarketing, look-alike audiences, keyword refinement) over big-spend experiments.
I can handle content questions and provide quick feedback; you bring the data-driven mindset and platform know-how to turn clicks into course purchases. If you’ve successfully scaled sales on a tight budget before, let’s talk results and get started.
Subject: General Estimate Request – Facebook Ads Campaign for Online Course
Hi [Name],
I am seeking an experienced Facebook Ads Specialist to help promote an online course aimed at High Functioning Autistic Adults. Your primary responsibilities will include creating effective ad campaigns to reach this target audience, driving qualified buyers for the online course, and helping build an email list of potential clients.
The current funnel includes:
Opt‑in page
Sales page
Sales page with VSL
Back‑end email nurture sequence
I’m a very small business (just me), so working within a clear, realistic budget is extremely important. I’m looking for someone who:
Has deep experience with Meta’s (Facebook/Instagram) advertising platform
Has run campaigns for niche or sensitive audiences (mental health, neurodiversity, education, or similar)
Is comfortable working with an existing funnel and suggesting improvements to targeting, creative, and tracking
Could you please provide a general estimate for:
Initial strategy and setup (audience research, pixel/events, campaign structure, and first creatives)
Ongoing management and optimization for 1 month (weekly checks, adjustments, basic reporting)
Recommended minimum monthly ad spend for testing and list building, given a limited budget
For context, my total working budget is in the range of $800–$1,000 per month (including both your fees and ad spend), so I’m especially interested in packages or structures that can work within that range.
If possible, please include:
Your typical pricing model (hourly, flat monthly, or package) and a rough fee range for this scope
What is included (number of campaigns/ad sets, reports, meetings)
Any experience you have with autistic or neurodivergent audiences, online courses, or therapeutic/skills‑based programs
Thank you for your time, and I look forward to hearing your thoughts and a general cost estimate.