Data Analyst - Phase 1 Product Analysis (TurboTax vs. FreeTaxUSA)

Job ID: 38458735

Budget: $250 – $750 USD

Pls read the JOB Description properly. ONLY PEOPLE WHO HAVE RELAVANT EXPERIENCE SHOULD PITCH. I DON'T NEED GENERAL PITCHING COPYING IT FROM CHAT GPT.

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We are seeking a skilled Data Analyst to assist in Phase 1 of a comprehensive, data-driven analysis comparing TurboTax and FreeTaxUSA. This project focuses on the user experience of low-income individuals, particularly examining how these tax tools serve different demographic groups, including Gen Z, Millennials, and older generations.

Key Responsibilities:

• Data Collection and Preparation: Gather and clean data related to user experience metrics such as screens, clicks, latency, and overall cost-effectiveness for TurboTax and FreeTaxUSA.
• Metrics Analysis: Perform a side-by-side comparison of key metrics, highlighting differences in performance and user experience between the two tools.
• Demographic Analysis: Analyze the impact of age and tech-savviness on the user experience, focusing on low-income users across different generations.
• User Journey Mapping Support: Contribute to the creation of user journey maps by identifying pain points and areas of difficulty for low-income users.
• Data Visualization: Create visual representations of the findings, including charts, graphs, and tables, to be used in reports and presentations.
• AI Features Analysis: (If applicable) Document and analyze the impact of AI features in both tools on user experience.

Qualifications:

• Proven experience in data analysis, particularly in user experience or product comparison projects.
• Strong proficiency in data analysis tools such as Excel, Python (Pandas), or R.
• Experience with data visualization tools such as Tableau, Power BI, or similar.
• Ability to analyze and interpret complex data sets, with a focus on delivering actionable insights.
• Familiarity with demographic segmentation and user journey mapping is a plus.
• Excellent communication skills, with the ability to present data findings clearly and effectively.