Etsy Shop Setup & Optimization

I am getting ready to launch a new Etsy store focused exclusively on handmade crafts and I want the shop to be properly configured and optimized from day one. I already have the products created and basic photos taken, but I need a specialist to handle the full shop setup and, most importantly, conversion-oriented listing optimization.

Here is what I am after:

• Open and configure the Etsy account, complete all shop policies, sections, and profile details so the store looks established and trustworthy.
• Build out the first batch of product listings (about 10 to start) with compelling titles, descriptions, tags, and attributes that follow current Etsy SEO best practices. Because I’m not sure which keywords will perform best, I will rely on your research and recommendations.
• Arrange the listings so they tell a cohesive brand story, set up relevant shop sections, and ensure shipping profiles, pricing, and variations are accurate.
• Provide a brief, easy-to-follow guide outlining the keyword strategy you used, plus suggestions for monitoring performance and making future adjustments inside Etsy Shop Manager.

Tools such as eRank, Marmalead, Google Keyword Planner, or similar Etsy-specific research platforms are perfectly fine to use as long as the final wording feels natural and buyer-friendly.

The job is complete when the shop is live, every listing is fully optimized, and I have your keyword strategy document in hand.