Varciti Sweater Sales Campaign -- 2

Job ID: 39910818

Budget: $250 – $750 USD

I’m ready to push our newest Varciti sweater beyond “just launched” and into shopping carts. The goal is simple: boost sales quickly and measurably.

Here’s what I need:
• A channel-specific sales plan that covers social media, email marketing, and on-site search-engine optimisation.
• Creative assets and copy for each channel—posts, ad captions, subject lines, and keyword-optimised product text—so everything can go live without extra rewrites.
• A publishing calendar for the first four weeks, including recommended posting frequency, best-practice send times, and KPI targets.
• Tracking setup ideas (UTM tags, basic dashboard outline) so I can see what’s working and double down fast.

Expectations
– Social Media: engaging post concepts that showcase the sweater’s look, fit, and limited-release appeal, plus paid ad suggestions.
– Email Marketing: one launch blast and at least two follow-up sequences (abandoned cart and re-engagement).
– SEO: a refreshed product page outline with headline, meta description, and keyword list aimed at “varsity sweater,” “streetwear knit,” and related searches.

I already have high-resolution product photos and brand guidelines; you’ll integrate those while adding your own touch. Deliver a concise report of wins and next steps once the first cycle is complete.

If you’ve run fashion or streetwear campaigns before, show me. Let’s get more people wearing Varciti.