Sydney Lawn and Garden Winter Growth Strategy
Budget: $30 – $250 AUD
I run a small but busy lawn-mowing and gardening business that serves the Sydney metro area. With the cooler months almost here, bookings usually dip, so I’m looking for a fresh strategy that keeps the phones ringing and introduces services customers actually need in winter.
Here’s what I need from you:
• A concise, actionable marketing plan that combines social media marketing, email campaigns and smart local advertising. Think Facebook/Instagram content ideas, a simple Mailchimp sequence for past clients and cost-effective letterbox or bulletin placements that make sense for my neighbourhoods.
• Advice on tweaking my current service menu so winter plant care and complete garden winterization packages sound irresistible and are priced right.
• A ninety-day rollout calendar that shows when each campaign or offer should launch, plus recommended KPIs so I can track what’s working.
Your experience with home-services marketing (especially in Australia) will help me avoid guesswork and put a clear plan in place before the temperature drops. I don’t need a generic slide deck—I’m after a practical roadmap I can start using next week.
If this sounds like your wheelhouse, I’m keen to hear how you’d approach it and see a quick outline of the deliverables you’d hand over.
Here’s what I need from you:
• A concise, actionable marketing plan that combines social media marketing, email campaigns and smart local advertising. Think Facebook/Instagram content ideas, a simple Mailchimp sequence for past clients and cost-effective letterbox or bulletin placements that make sense for my neighbourhoods.
• Advice on tweaking my current service menu so winter plant care and complete garden winterization packages sound irresistible and are priced right.
• A ninety-day rollout calendar that shows when each campaign or offer should launch, plus recommended KPIs so I can track what’s working.
Your experience with home-services marketing (especially in Australia) will help me avoid guesswork and put a clear plan in place before the temperature drops. I don’t need a generic slide deck—I’m after a practical roadmap I can start using next week.
If this sounds like your wheelhouse, I’m keen to hear how you’d approach it and see a quick outline of the deliverables you’d hand over.