Social & Email Lead Campaign
Budget: ₹100 – ₹400 INR
I want to launch a focused lead-generation campaign that relies on two proven channels—social media and email marketing. Everything you build should be designed to capture qualified prospects and move them smoothly into my sales funnel.
Social media will carry the public-facing side of the initiative: eye-catching posts, short-form video, and paid ads on platforms such as Facebook, Instagram, and LinkedIn. I will need a clear audience definition, creative assets sized correctly for each feed, split-tested ad sets, and weekly optimisation based on real-time metrics.
In tandem, email marketing will nurture the contacts you capture. I expect a persuasive opt-in offer, a segmented list architecture, and an automated sequence that educates, builds trust, and hands off warm leads to my sales team. Copy, subject-line testing, and deliverability tracking all matter here.
I’m open to folding in search-engine ads later, but right now the budget and energy are centred on social and email.
Deliverables
• 90-day campaign strategy document with KPIs
• Creative assets: graphics, short videos, ad copy, landing page copy
• Automated email flow (welcome, nurture, re-engage) set up in Mailchimp or similar
• Weekly performance report covering CPM, CTR, CPL, and list growth
• End-of-campaign summary highlighting wins, lessons, and next-step recommendations
Tools you’re likely to touch include Facebook Ads Manager, Instagram Insights, LinkedIn Campaign Manager, Mailchimp, HubSpot, and Google Analytics.
Success for this project is simple: a steady stream of new, verifiably interested leads whose contact information you captured through the campaign assets you build.
Social media will carry the public-facing side of the initiative: eye-catching posts, short-form video, and paid ads on platforms such as Facebook, Instagram, and LinkedIn. I will need a clear audience definition, creative assets sized correctly for each feed, split-tested ad sets, and weekly optimisation based on real-time metrics.
In tandem, email marketing will nurture the contacts you capture. I expect a persuasive opt-in offer, a segmented list architecture, and an automated sequence that educates, builds trust, and hands off warm leads to my sales team. Copy, subject-line testing, and deliverability tracking all matter here.
I’m open to folding in search-engine ads later, but right now the budget and energy are centred on social and email.
Deliverables
• 90-day campaign strategy document with KPIs
• Creative assets: graphics, short videos, ad copy, landing page copy
• Automated email flow (welcome, nurture, re-engage) set up in Mailchimp or similar
• Weekly performance report covering CPM, CTR, CPL, and list growth
• End-of-campaign summary highlighting wins, lessons, and next-step recommendations
Tools you’re likely to touch include Facebook Ads Manager, Instagram Insights, LinkedIn Campaign Manager, Mailchimp, HubSpot, and Google Analytics.
Success for this project is simple: a steady stream of new, verifiably interested leads whose contact information you captured through the campaign assets you build.