Lead-Generating Email Campaign -- 2

I’m looking to turn my subscriber list into a reliable pipeline of qualified leads through a focused email-marketing sequence built around educational content.

Here’s the help I need:

• Craft a short but effective funnel—welcome email plus 3-4 follow-ups—that teaches, engages, and moves readers toward booking a call or requesting a demo.
• Write crisp, on-brand copy and structure it in responsive HTML that renders cleanly in Gmail, Outlook, Apple Mail, and mobile.
• Set up the workflow in Mailchimp (or a similar ESP you prefer), complete with tags, segments, and basic reporting.
• Track performance so we can fine-tune after the first send; success for me is 35 %+ open rates, 5 %+ clicks, and at least 50 qualified enquiries in month one.

I’ll provide the existing content assets, style guide, and access to the mailing platform as soon as we kick off. If you have ideas on how this email work could later dovetail with our social media or SEO efforts, feel free to note them, but the immediate priority is the inbox.

Please share examples of lead-gen email sequences you’ve built and outline how quickly you could deliver a first draft.