Email & Social Media Growth Partner
Budget: $250 – $750 AUD
Our specialist building-industry brand is ready to scale from a strong regional base to national authority status, and I need a single partner who can run both email marketing and social media management end-to-end.
Scope of work
• Shape a unified strategy that keeps our list engaged through value-packed email sequences while expanding our presence on Facebook, Instagram, LinkedIn and Google.
• Plan, write, design and schedule all content, aligning it with our campaign calendar and product launches.
• Implement automated journeys and segmented broadcasts that nurture existing customers, spark two-way conversation and drive repeat business.
• Manage and grow each social channel day-to-day: post creation, community interaction, comment/DM handling and paid boosts when required.
• Build and maintain a live dashboard (Google Data Studio, HubSpot, or a tool you prefer) so I can see performance metrics for every campaign at a glance—open and click-through rates, audience growth, engagement ratios, traffic and conversions.
• Optimise continuously through A/B testing, audience insights and clear monthly reports that translate data into next-step actions.
Acceptance criteria
✓ Branded email templates and social posts delivered on schedule for the first 90-day content plan.
✓ Dashboard active with real-time tracking of metrics mentioned above.
✓ Consistent uplift in email engagement (open rate and CTR) and social interaction compared to our current baseline by the end of month three.
If you have proven wins executing similar full-service programs and can bring fresh creative ideas together with a data-driven mindset, let’s talk about rolling this out long term.
Scope of work
• Shape a unified strategy that keeps our list engaged through value-packed email sequences while expanding our presence on Facebook, Instagram, LinkedIn and Google.
• Plan, write, design and schedule all content, aligning it with our campaign calendar and product launches.
• Implement automated journeys and segmented broadcasts that nurture existing customers, spark two-way conversation and drive repeat business.
• Manage and grow each social channel day-to-day: post creation, community interaction, comment/DM handling and paid boosts when required.
• Build and maintain a live dashboard (Google Data Studio, HubSpot, or a tool you prefer) so I can see performance metrics for every campaign at a glance—open and click-through rates, audience growth, engagement ratios, traffic and conversions.
• Optimise continuously through A/B testing, audience insights and clear monthly reports that translate data into next-step actions.
Acceptance criteria
✓ Branded email templates and social posts delivered on schedule for the first 90-day content plan.
✓ Dashboard active with real-time tracking of metrics mentioned above.
✓ Consistent uplift in email engagement (open rate and CTR) and social interaction compared to our current baseline by the end of month three.
If you have proven wins executing similar full-service programs and can bring fresh creative ideas together with a data-driven mindset, let’s talk about rolling this out long term.