Email Marketing Specialist/Engineer
Budget: $25 – $50 USD
We are looking for an Email Marketing Specialist/Engineer who can properly configure, streamline, optimize and maintain our email marketing campaign to achieve the highest delivery rates to inboxes. We already have a loyal user base that opted-in for our newsletter. We need someone who knows how to correctly:
1. Set up a custom open-source marketing automation software with configurable email headers (such as X-Mailer, etc). Preferably using a Linux VM. This marketing solution must have:
- An API endpoint for adding new subscribers
- Support some form of automatic email validation/verification (maybe via an API)
- Support double opt-in functionality
- Support multiple SMTP providers or other email delivery servers (such as Sendgrid, Mailgun, Sendinblue, Mailjet etc) so that we are not relying on a single provider. We do not work with Amazon SES.
- Support bounce and complain tracking (automatically put on do not email list).
- Support unsubscribes with double opt-out (to prevent accidental unsubscribing)
- Have some sort of reporting (opened, clicked, etc)
2. Implement a sign-up form (email only) for our WordPress website with an invisible captcha to collect subscribers (if there is a plugin already, that’s fine). We only have a single list and we need to add subscribers into this list (prevent duplicates).
3. Configure and fully authenticate with our domain, using SPF, DKIM, and DMARC.
4. Import the current email lists (run through an email verification first)
5. Configure the email campaigns that track open rates with meaningful analytics. Monitor and optimize/adjust the stack to achieve high delivery rates (we will be paying for ongoing support).
Please only apply if you have substantial experience in this field.
1. Set up a custom open-source marketing automation software with configurable email headers (such as X-Mailer, etc). Preferably using a Linux VM. This marketing solution must have:
- An API endpoint for adding new subscribers
- Support some form of automatic email validation/verification (maybe via an API)
- Support double opt-in functionality
- Support multiple SMTP providers or other email delivery servers (such as Sendgrid, Mailgun, Sendinblue, Mailjet etc) so that we are not relying on a single provider. We do not work with Amazon SES.
- Support bounce and complain tracking (automatically put on do not email list).
- Support unsubscribes with double opt-out (to prevent accidental unsubscribing)
- Have some sort of reporting (opened, clicked, etc)
2. Implement a sign-up form (email only) for our WordPress website with an invisible captcha to collect subscribers (if there is a plugin already, that’s fine). We only have a single list and we need to add subscribers into this list (prevent duplicates).
3. Configure and fully authenticate with our domain, using SPF, DKIM, and DMARC.
4. Import the current email lists (run through an email verification first)
5. Configure the email campaigns that track open rates with meaningful analytics. Monitor and optimize/adjust the stack to achieve high delivery rates (we will be paying for ongoing support).
Please only apply if you have substantial experience in this field.