Email Campaign Setup & Optimization

Job ID: 39839749

Budget: $30 – $250 USD

I’d like an experienced, data-driven email marketer to take full ownership of our outgoing campaigns. The immediate focus is to plan, write, build, and continuously improve three core tracks—cold outreach, multi-step follow-ups, and longer-term drip nurturing—all inside the platform. Suggest tools like Klaviyo, Mailchimp, or any other.

My primary goal is simple: grow our overall email marketing performance. You’ll start with a well-maintained list, so list-building isn’t required; instead, your attention goes to smart segmentation, deliverability, compelling copy, and A/B testing that steadily lifts open and conversion rates.

Key responsibilities
• Map each sequence against our user journey, then draft persuasive subject lines, body copy, and CTAs.
• Build the flows, set automation triggers, and configure sending windows to avoid subscriber fatigue.
• Monitor daily metrics, report weekly insights, and propose tweaks grounded in data.
• Maintain compliance with CAN-SPAM/GDPR and keep sender reputation healthy.
• Personalization of emails is an absolute must.

Acceptance criteria
• Complete sequences (cold outreach, follow-up, drip).
• Initial benchmarks established and a 30-day optimization roadmap delivered.

If you’re comfortable jumping into an existing list and turning it into a high-performing marketing engine, we are waiting to welcome your application.