Constant Contact Campaign Manager

My main objective is to lift brand awareness by keeping our audience engaged with polished, on-brand messages delivered through Constant Contact. I already have an active account and a growing list; what I need now is a specialist who can turn that foundation into a fully structured program.

Here’s what the work entails:
• Audit the current database, segment subscribers, and clean inactive contacts.
• Design responsive templates that reflect our visual identity and copy tone.
• Build automated flows—welcome, nurture, and re-engagement sequences—using Constant Contact’s automation tools.
• Plan and schedule recurring campaigns, then run A/B tests to optimise subject lines, send times, and creative.
• Track open rate, click-through rate, and list growth, delivering weekly insights plus actionable recommendations.

Deliverables I expect:
1. A succinct strategy document outlining target segments, message cadence, and KPIs.
2. Three branded template variations ready to deploy.
3. Live automation workflows with triggers and timing clearly mapped.
4. A 30-day content/calendar file.
5. Performance report after the first full campaign cycle.

Success is measured by demonstrable improvements in reach, engagement, and audience growth within Constant Contact’s analytics dashboard. If you can blend creative flair with data-driven optimisation, this project is ready to start right away.