EMAIL MAIL MARKETING MANAGEMENT - MONTHLY ASSIGNMENT
Budget: $250 – $750 USD
Must have an optimized strategy for consistent communication with different segments of our customers and prospects about product benefits, customer stories, use cases, blog posts, and promotions
This Email Marketing Management Monthly Assignment includes the following:
● Full account management Monthly Assignment Salary
• Clean List & Segments
• Suppress un-engaged profiles
● 10+ Flows Automations See attached details
● four campaigns per week (and more over big promo periods)
● All design, copy, and spam testing
● Weekly and Monthly Reporting
● Quarterly split-tests for flows
● 4X weekly campaigns
○ 2 product features
○ one customer story and
○ one content email
○ Note: this ratio can change
● You will provide All copy
● You will provide All graphics/GIFs
● You will provide Proofreading
● You will provide Campaign scheduling
● Campaign subject line split testing
● You will be doing List cleaning
● Spam Testing
● Weekly reporting
● Monthly campaign schedule
● Flow optimization and updates
● Monthly account report document
● Access to you via a dedicated Channel
Must Guarantee the Quality of Work and Performance
New split-tests for flows to increase flow performance
1 - Behavior-Based Automation
2 - Weekly Broadcast Campaigns
Regular, ongoing split testing should be done to increase the percentage of revenue we get from our flows. A big focus moving forward must be getting a lift in performance across our flows, with an opportunity to install more specific flows that we‘re not currently running with better design.
See attached Requirement
This Email Marketing Management Monthly Assignment includes the following:
● Full account management Monthly Assignment Salary
• Clean List & Segments
• Suppress un-engaged profiles
● 10+ Flows Automations See attached details
● four campaigns per week (and more over big promo periods)
● All design, copy, and spam testing
● Weekly and Monthly Reporting
● Quarterly split-tests for flows
● 4X weekly campaigns
○ 2 product features
○ one customer story and
○ one content email
○ Note: this ratio can change
● You will provide All copy
● You will provide All graphics/GIFs
● You will provide Proofreading
● You will provide Campaign scheduling
● Campaign subject line split testing
● You will be doing List cleaning
● Spam Testing
● Weekly reporting
● Monthly campaign schedule
● Flow optimization and updates
● Monthly account report document
● Access to you via a dedicated Channel
Must Guarantee the Quality of Work and Performance
New split-tests for flows to increase flow performance
1 - Behavior-Based Automation
2 - Weekly Broadcast Campaigns
Regular, ongoing split testing should be done to increase the percentage of revenue we get from our flows. A big focus moving forward must be getting a lift in performance across our flows, with an opportunity to install more specific flows that we‘re not currently running with better design.
See attached Requirement