Diamond and jewelry online shop Affiliate Program consulation

Job ID: 38390394

Budget: $30 – $250 USD

I'm to run a small online shop selling diamond and jewelry. Now I am seeking an expert to help me develop a low-threshold, wide-participations-based affiliate program. The program should be structured around pay-per-sale.

My very advantage is:
Since I've Obtained the manufacturers' direct sales license, I can get lab grown diamonds at very low prices.
Which means:
1. My selling price is obviously lower than the competitors online.
2. The conversion rate of my site will be obviously higher than others.
For my online store, this project is not a secondary marketing tool, but one of the key marketing tools. The label and slogan of this program will be put on a very obvious positon of the landing page.
3. But I'm not going to set a high commission rate comparing to my competitors, because #No.1.

My own opinion is, the title and slogan should be very different from the professinal "affiliate program", for example,
be our business partener. ×
get a real diamond, FOR FREE. √
Intending to attract ordinary customers with no skill and online resources, to buy diamonds and participant the program, which means, their randomly publishing the aff-links on social media, or directly sending to their friends by chatting app, is not only allowed but even be encouraged.

This is what the successful freelancer would be involved with:
- Developing an actionable plan.
- Providing advice and insights to find proper people who fits for this affiliate program, and, where to promote it—not those obvious answers like social meida, forum, but tell me exactly what kind of social media accout, or which section or topic in a forum.
- Telling average people with no skills and resources how to promote it.
- Coming up with a few short sentences or paragraphs for project participants to use - copy and paste.
- Finding some points of my diamond business that can be promoted by viral marketing.
- Very welcome for communicating to me at any time.

Ideal Skills and Experience:
- Proven experience in creating and implementing effective affiliate programs.
- Understanding of the diamond and jewelry e-commerce.
- Understands viral marketing.
- Understands customer behaviors, especially those of women in the digital space.
- Understands social media, espacially tiktok and linkedin.