Create Comprehensive African Marketplace in Perth

Job ID: 40583593

Budget: $250 – $750 AUD

MY PLACE STORE: should become a proper African lifestyle, food and culture marketplace for Perth, where people can buy raw African groceries, ready-made food, fashion, gifts, event merchandise, vouchers and selected products from African-owned businesses. Making African products easier to discover, order and receive across Perth: Build My Place Store as a scalable African marketplace and commercial platform. It must combine African groceries, raw and frozen food, ready-made meals, gifts, lifestyle products, vouchers and events in one system. It should support two fulfilment locations, postcode-controlled delivery, pickup, accurate inventory, customer accounts, loyalty, referrals, subscriptions, WhatsApp ordering, AI assistance, automation and detailed profitability reporting. The long-term goal is to become the easiest place in Perth to discover, buy and receive African food, products and experiences. Core products

The store should sell:

Raw African groceries
Fresh and frozen food
African drinks and snacks
Ready-made meals from Swahili Kitchen and My Place Bar
Family trays and catering
Fashion, jewellery and accessories
Gifts and vouchers
Event merchandise and tickets
Products from approved African-owned businesses

Customers should also be able to shop by country or region, including Zambia, Zimbabwe, Kenya, Nigeria, Ghana, South Africa, Congo, East Africa, West Africa and Southern Africa.

Homepage

The homepage should include:

Strong headline: Africa Delivered Across Perth
Large product search bar
Shop by country
Bestselling products
Weekly grocery essentials
Ready-made meals
Family and student bundles
Current offers and rewards
African business products
Event and voucher section
Product pages

Every product should clearly show:

Price
Weight or size
Stock availability
Country or region
Ingredients and allergens
Storage and cooking instructions
Pickup and delivery options
Related products
Frequently bought together
Reviews

Products unfamiliar to Australian customers should include a simple explanation of how they are used.

Two-store fulfilment

The website must support both physical stores.

The system should track:

Stock at each location
Which location fulfils each order
Which store is closest to the customer
Whether products need to be transferred
Who packs and dispatches the order

Customers should see one My Place Store, even though fulfilment may happen from different locations.

Delivery and pickup

Delivery should be controlled by postcode.

The website should support:

Same-day delivery in selected areas
Scheduled delivery to outer suburbs
Click and collect
Frozen and chilled-product restrictions
Minimum order values
Clear delivery fees and estimated times

The system must confirm delivery availability before accepting payment.

Inventory and profit control

Every product must include:

Supplier cost
Freight cost
Packaging cost
Selling price
Gross profit
Margin percentage
Stock level
Fulfilment location
Low-stock alerts
Waste and damaged-stock recording

The dashboard must show profit, not only sales.

Bundles and subscriptions

The store should support products such as:

Zambian Essentials Box
Kenyan Kitchen Box
Nigerian Pantry Box
Braai Box
Student Food Box
Family Grocery Box
Weekly meal packages
Monthly pantry subscriptions
Restaurant and catering supply orders

Customers should be able to pause, skip or cancel subscriptions.

Customer account and rewards

One customer account should eventually connect across:

My Place Store
My Place Bar
Swahili Kitchen
My Place Community
My Place Events
My Place Connect

Customer accounts should include:

Previous orders
One-click reorder
Favourites
Loyalty points
Referral code
Store credit
Vouchers
Subscriptions
Delivery tracking
Event tickets

Customers should earn rewards from purchases, referrals, reviews and event attendance.

AI and automation

AI and automation should be built in from the beginning.

Features should include:

AI shopping assistant
Recipe and ingredient recommendations
Country-based product recommendations
Abandoned-cart reminders
Reorder reminders
Back-in-stock alerts
Personalised offers
Automated email, SMS and WhatsApp follow-up
Customer-behaviour tracking
Sales and conversion reporting

Example:

“I want to cook Kenyan beef stew for six people.”

The AI assistant should recommend the ingredients and add them to the cart.

WhatsApp ordering

Customers should be able to:

Check product availability
Browse categories
Receive product links
Build a cart
Reorder previous purchases
Receive order updates
Speak to staff when necessary

Basic questions should be automated.

Marketplace expansion

In a later phase, approved African businesses should be able to sell through My Place Store.

Possible vendors include:

Food producers
Fashion designers
Beauty businesses
Artists
Jewellery makers
Authors
Gift businesses

My Place Store could earn money through:

Sales commissions
Vendor memberships
Featured listings
Advertising
Fulfilment fees
Events integration

Do not rebuild ticketing from scratch.

My Place Store should connect to the existing My Place Community ticketing system for:

My Place Bar events
Wolf Lane African Festival
Concerts
VIP packages
Event merchandise
Community events
Recommended first launch

Phase One should include:

Top 50–100 grocery products
Fresh and frozen food
Swahili Kitchen meals
Country-based bundles
Family and student packages
Pickup from both stores
Postcode-based delivery
Customer accounts
Loyalty and referrals
WhatsApp support
Inventory tracking
Profit and sales dashboard
Automated follow-up
AI shopping assistance