YouTube Campaign for AI Video Tutorials

Job ID: 40000611

Budget: $30 – $250 USD

We are looking for a Digital advertising company who can help us to promote our Agentic AI /Microsoft Copilot video tutorials on YouTube by managing strategy, targeting, creative, and optimization — essentially turning our content into a campaign that reaches the right audience and drives measurable engagement.
Objective: We are seeking a digital advertising company to help us promote our Agentic AI / Microsoft Copilot video tutorials on YouTube. The partner will manage strategy, targeting, creative development, and optimization — transforming our content into a structured campaign that reaches the right audience and drives measurable engagement.

What We Expect from a Digital Advertising Partner
1. Campaign Strategy & Planning
●Conduct channel audits and competitor analysis to identify opportunities and gaps.
●Define clear audience personas (e.g., tech professionals, educators, enterprise leaders).
●Develop a media plan with budget allocation across YouTube ad formats (in‑stream, discovery, bumper ads).

2. Creative Development
●Optimize video ad snippets (15–30 seconds) for maximum viewer retention.
●Design compelling thumbnails, titles, and descriptions to boost click‑through rates.
●Create scripts and storyboards aligned with our demo‑first teaching style.

3. Targeting & Distribution
●Implement advanced YouTube ad targeting (keywords, interests, custom intent audiences).
●Retarget viewers who have watched more than 50% of our tutorials.
●Expand reach through the Google Display Network and LinkedIn ads for enterprise audiences.

4. Optimization & Analytics
●Monitor key performance indicators (CTR, view completion rate, conversions).
●Run A/B tests on headlines, thumbnails, and CTAs to refine performance.
●Provide weekly performance reports with actionable insights.

5. Growth Services
●Accelerate subscriber growth and watch hours (critical for monetization).
●Ensure authentic engagement (no bots, only real viewers).
●Position our tutorials as thought leadership content in AI education.