Yoga Studio Local Ad Campaign
Budget: $2 – $8 USD
I run a boutique yoga studio in San Antonio, Texas, and I’m ready to drive more class sign-ups and membership sales through paid advertising. I need someone to plan, build, and optimise a hyper-local campaign across Facebook, Instagram, and Google Ads, all focused on adults aged 26-40 who live or work in the San Antonio area.
The campaign will rely on eye-catching, image-based creatives—no video or carousel formats for now—so you’ll be responsible for producing scroll-stopping static visuals that reflect our brand’s calm, inclusive vibe. Effective geo-targeting, compelling copy, split-testing, pixel installation, and conversion tracking must all be part of the framework.
Deliverables:
• Complete setup of Facebook, Instagram, and Google Ads accounts or ad managers, including conversion tracking
• 6–8 original static image creatives per platform, sized correctly for feeds and stories
• Audience and keyword research tailored to San Antonio yoga seekers aged 26-40
• Launch of at least three ad sets per platform with A/B headlines and copy variations
• Weekly performance reports highlighting spend, CTR, cost-per-lead, and booked classes, plus optimisation recommendations
I’ll provide photos of our studio and instructors as well as any class promotions you can leverage. Ideally, the first ads go live within two weeks of project start, with ongoing optimisation afterwards. Let me know your approach to local audience targeting and how you’ve improved walk-in or booking numbers for similar brick-and-mortar businesses.
The campaign will rely on eye-catching, image-based creatives—no video or carousel formats for now—so you’ll be responsible for producing scroll-stopping static visuals that reflect our brand’s calm, inclusive vibe. Effective geo-targeting, compelling copy, split-testing, pixel installation, and conversion tracking must all be part of the framework.
Deliverables:
• Complete setup of Facebook, Instagram, and Google Ads accounts or ad managers, including conversion tracking
• 6–8 original static image creatives per platform, sized correctly for feeds and stories
• Audience and keyword research tailored to San Antonio yoga seekers aged 26-40
• Launch of at least three ad sets per platform with A/B headlines and copy variations
• Weekly performance reports highlighting spend, CTR, cost-per-lead, and booked classes, plus optimisation recommendations
I’ll provide photos of our studio and instructors as well as any class promotions you can leverage. Ideally, the first ads go live within two weeks of project start, with ongoing optimisation afterwards. Let me know your approach to local audience targeting and how you’ve improved walk-in or booking numbers for similar brick-and-mortar businesses.