Student Lead Generation for English Program

Job ID: 40390158

Budget: $15 – $25 CAD

I run an English-language program promoted here:
Instagram – https://www.instagram.com/alnuaimicolleges/
Website – https://alnuaimicolleges.com

I now need a results-driven marketer who can turn paid traffic into real student inquiries on Facebook and Instagram as well as Google Ads. TikTok is optional if you feel it can add value.

Audience
The program is open to anyone from early teens to working adults, so our core segments cover 13-18 years old, 19-25 years old, and 25+ up to around 50. Messaging and creatives should be adapted for each band.

What I expect you to handle
• Full-funnel strategy: campaign structure, tracking, landing-page flow, and remarketing
• Ad creation and daily management on Facebook and Instagram plus Google Ads
• Lead quality control—no bots, fake profiles, or incentivised clicks
• Transparent reporting with cost-per-lead, conversion rate, and optimisation actions

Acceptance criteria
The engagement is judged on the volume of genuine leads that provide a valid phone or WhatsApp contact and express interest in enrolling. I will verify each contact; returns or payment milestones will be tied to verified leads.

When you reply, please outline:
1. Which of Facebook and Instagram, Google Ads, or any other channel you will prioritise and why
2. The creative mix you recommend (video, image, carousel, etc.)
3. Your estimated cost per lead based on similar education campaigns you have run
4. Proof of past success in lead generation for courses, schools, or tutoring services

Clear communication and demonstrable experience in education marketing are must-haves. If you can keep my funnel consistently supplied with qualified student prospects, let’s move forward.