Smart Switches Ad Campaign
Budget: £1,500 – £3,000 GBP
I need an experienced performance-marketer to set up, run, and optimise paid campaigns that put my smart light-switch line in front of U.S. buyers. Facebook and Google Ads are the obvious starting points, yet I’m open to any additional networks you can justify with data.
The twin objectives are simple: boost direct sales and strengthen overall brand awareness in the home-automation space. Because my audience already skews tech-savvy, insight into smart-home buying behaviour will really help you craft angles that resonate—whether that’s voice-control convenience, energy savings, or sleek design.
You’ll own the entire funnel:
• Strategy & audience research
• Campaign and ad-set build-out (pixels, tags, conversion tracking)
• Persuasive ad copy and scroll-stopping creatives (static, video, or anything you recommend)
• Ongoing optimisation—A/B tests, bid adjustments, negative keywords, look-alike audiences
• Weekly performance reports with clear metrics, insights, and next actions
Please share relevant home-tech or IoT case studies and tell me which creative formats you expect to perform best for this product. Let’s launch quickly and scale what works.
The twin objectives are simple: boost direct sales and strengthen overall brand awareness in the home-automation space. Because my audience already skews tech-savvy, insight into smart-home buying behaviour will really help you craft angles that resonate—whether that’s voice-control convenience, energy savings, or sleek design.
You’ll own the entire funnel:
• Strategy & audience research
• Campaign and ad-set build-out (pixels, tags, conversion tracking)
• Persuasive ad copy and scroll-stopping creatives (static, video, or anything you recommend)
• Ongoing optimisation—A/B tests, bid adjustments, negative keywords, look-alike audiences
• Weekly performance reports with clear metrics, insights, and next actions
Please share relevant home-tech or IoT case studies and tell me which creative formats you expect to perform best for this product. Let’s launch quickly and scale what works.