Small Business Growth Marketing
Budget: $30 – $250 AUD
I run a small but ambitious company and want to give our online presence a serious push. The priority is clear: more sales, more leads, and—above all—a larger, genuinely engaged follower base. To get there I need a marketer who can shape and run integrated campaigns on Facebook, Instagram, and Google.
Here is where I’m starting:
• Platforms: Facebook and Instagram will carry the bulk of the social activity, while Google (both Ads and our Business profile) will drive discovery.
• Content mix: I’m leaning on a steady cadence of concise written posts supported by eye-catching videos; please be ready to script, edit, and schedule both formats.
• Google Ads objective: rather than the usual traffic push, I want the campaigns tuned to attract and convert people into long-term followers who later buy—so smart audience building and remarketing are vital.
What I expect from you
1. A short roadmap outlining audiences, messaging angles, ad types, spend allocation, and conversion targets.
2. End-to-end setup of Facebook, Instagram, and Google campaigns, including tracking pixels and remarketing lists.
3. Weekly performance snapshots plus a punch-list of tweaks based on real data; if something isn’t working, you pivot fast.
4. Simple hand-off documentation so my team can continue posting once the foundation is solid.
If you have proven case studies with small businesses and can back your strategy with clear metrics, let’s talk.
Here is where I’m starting:
• Platforms: Facebook and Instagram will carry the bulk of the social activity, while Google (both Ads and our Business profile) will drive discovery.
• Content mix: I’m leaning on a steady cadence of concise written posts supported by eye-catching videos; please be ready to script, edit, and schedule both formats.
• Google Ads objective: rather than the usual traffic push, I want the campaigns tuned to attract and convert people into long-term followers who later buy—so smart audience building and remarketing are vital.
What I expect from you
1. A short roadmap outlining audiences, messaging angles, ad types, spend allocation, and conversion targets.
2. End-to-end setup of Facebook, Instagram, and Google campaigns, including tracking pixels and remarketing lists.
3. Weekly performance snapshots plus a punch-list of tweaks based on real data; if something isn’t working, you pivot fast.
4. Simple hand-off documentation so my team can continue posting once the foundation is solid.
If you have proven case studies with small businesses and can back your strategy with clear metrics, let’s talk.