Shopify Digital Store Setup & Marketing

I’m launching a brand-new Shopify shop that will sell 100 % digital products—no shipping, no physical inventory—so the entire purchasing flow has to feel instant and seamless. I’ve mapped out the core elements I need, but I’d like an experienced e-commerce specialist to pull everything together and get the store live.

Here’s what I need help with:
• Configure a fresh Shopify account, choose an appropriate theme, and tailor the layout so it feels clean, modern, and optimized for digital downloads.
• List and fully optimize each product (titles, descriptions, mock-ups, meta data, alt tags, collections, etc.) so they rank well in search and convert visitors.
• Integrate Paytm as the primary payment gateway, ensuring a friction-free checkout for Indian and international buyers. If additional gateways make sense for global reach, I’m open to your advice.
• Refine the overall UI/UX—font pairings, color palette, navigation flow, mobile responsiveness—so customers can find, purchase, and download in as few clicks as possible.
• Lay the groundwork for digital marketing: basic on-page SEO, Google Analytics, Facebook Pixel, and an initial email capture pop-up so I can start building a list from day one.

Deliverables will be:
1. A fully functional Shopify store with at least five sample products uploaded and ready for sale.
2. Paytm payment processing tested end-to-end.
3. A short handover document that outlines theme customizations, installed apps, and next-step marketing recommendations.

If you’ve launched other digital-only Shopify stores and can share examples, I’d love to see them. I’m ready to get started right away and aim to go live within the next two weeks.