Shagun girls hostel dwarka more
Budget: ₹100 – ₹400 INR
I run Shagun Girls Hostel in Dwarka Mor and need a marketing-forward freelancer who can lift our brand presence in the local market and online. The core objective is clear: build strong, memorable awareness so that when students or working women look for safe, reliable accommodation in West Delhi, Shagun is top of mind.
What I need from you
• A concise brand-positioning idea that differentiates Shagun from nearby hostels and PGs.
• A practical promotion plan covering both digital touch-points (social media, Google Business Profile, basic SEO, light content pieces) and on-ground visibility (posters, flyers or other local hooks) if you believe they add value.
• Visual or copy guidelines I can reuse after the engagement so messaging stays consistent.
Scope and approach
You’re free to suggest the mix of channels and creative concepts you feel will make the strongest impression. I’m especially interested in tactics that create trust—think reviews, short resident stories, or neighbourhood-focused reels. Keep the plan realistic and easy to execute; we are a single-location hostel, not a chain.
Deliverables
1. One-page brand positioning statement.
2. 30-day promotional calendar with content ideas, posting frequency and expected outcomes.
3. Starter asset kit (e.g., two sample social media posts, flyer layout, headline options).
4. Brief hand-off guide so my staff can continue the activity.
Acceptance criteria
• Messaging aligns with the safety, cleanliness and homely vibe we offer.
• Materials are sized correctly for their respective platforms or print specs.
• Timeline and metrics are clearly laid out and achievable.
If this sounds like your kind of project, send over a short proposal outlining how you’ll structure the work and any similar campaigns you’ve handled.
What I need from you
• A concise brand-positioning idea that differentiates Shagun from nearby hostels and PGs.
• A practical promotion plan covering both digital touch-points (social media, Google Business Profile, basic SEO, light content pieces) and on-ground visibility (posters, flyers or other local hooks) if you believe they add value.
• Visual or copy guidelines I can reuse after the engagement so messaging stays consistent.
Scope and approach
You’re free to suggest the mix of channels and creative concepts you feel will make the strongest impression. I’m especially interested in tactics that create trust—think reviews, short resident stories, or neighbourhood-focused reels. Keep the plan realistic and easy to execute; we are a single-location hostel, not a chain.
Deliverables
1. One-page brand positioning statement.
2. 30-day promotional calendar with content ideas, posting frequency and expected outcomes.
3. Starter asset kit (e.g., two sample social media posts, flyer layout, headline options).
4. Brief hand-off guide so my staff can continue the activity.
Acceptance criteria
• Messaging aligns with the safety, cleanliness and homely vibe we offer.
• Materials are sized correctly for their respective platforms or print specs.
• Timeline and metrics are clearly laid out and achievable.
If this sounds like your kind of project, send over a short proposal outlining how you’ll structure the work and any similar campaigns you’ve handled.