SEO Tune-Up & Ads Launch

My near-shore BPO / call-center website already follows most on-page SEO best practices, yet Google PageSpeed Insights keeps flagging slow load times. I’d like you to squeeze every millisecond you can out of the site—optimising images, scripts, caching or whatever else is needed—so core pages hit a healthy green score on both desktop and mobile. A few functionality updates are also pending (for example, tidying the quote-request form and making sure tracking pixels fire correctly), so those need to be rolled into the same sprint. Website is hosted on Squarespace, so knowledge of that site host is required.

Once the technical polish is complete, I want a properly structured Google Ads campaign that drives decision-makers searching for “outsourced customer support”, “nearshore call center”, etc. to our quote page. I’ve dabbled on my own but the platform has outgrown my spare-time skills, so I need fresh keyword research, tightly themed ad groups, compelling copy and clear conversion tracking in place.

Deliverables
• PageSpeed Insights score improvements clearly documented before/after
• Implemented functionality fixes (form, tracking, any broken elements) confirmed live
• Google Ads account build: keywords, ad groups, extensions, negative list, initial bids
• Conversion goals connected to Google Analytics and tested
• Short hand-off note so my team can maintain the campaign

If this sounds up your alley, let’s talk timing and milestones.