Promote Smart Vision AI Helmet
Budget: £20 – £250 GBP
I’ve brought a new product to market—a Smart Vision AI Site Helmet that films the job-site as the wearer walks and instantly flags safety violations, tracks progress and pinpoints schedule slippage. Now I need a clear, results-driven marketing push that speaks directly to construction companies and proves why this helmet belongs on every site.
The plan should lean on social media, email marketing and the right industry events. I want messaging that spotlights three core benefits: safety compliance, real-time progress tracking and early delay detection. Content must feel credible to superintendents and executives alike, show ROI in plain numbers, and translate complex AI into everyday job-site value.
Deliverables I’m expecting
• A concise go-to-market strategy (target personas, positioning statement, competitor snapshot, launch timeline).
• A 4-week social media calendar with sample posts, imagery cues and platform recommendations.
• A high-impact email sequence: teaser, product reveal, benefit deep-dive and closing offer.
• An industry-event playbook covering booth concept, demo flow and follow-up tactics.
• KPI outline so we can measure traction—impressions, click-throughs, lead volume and conversion targets.
• 4-6 sign ups per month to our pilot scheme £45 a month (first 30 days free), plus Helmet cost of £1,200
Please include any relevant construction-tech campaigns you’ve run, and tell me how quickly you can begin. Pitch Deck attached.
The plan should lean on social media, email marketing and the right industry events. I want messaging that spotlights three core benefits: safety compliance, real-time progress tracking and early delay detection. Content must feel credible to superintendents and executives alike, show ROI in plain numbers, and translate complex AI into everyday job-site value.
Deliverables I’m expecting
• A concise go-to-market strategy (target personas, positioning statement, competitor snapshot, launch timeline).
• A 4-week social media calendar with sample posts, imagery cues and platform recommendations.
• A high-impact email sequence: teaser, product reveal, benefit deep-dive and closing offer.
• An industry-event playbook covering booth concept, demo flow and follow-up tactics.
• KPI outline so we can measure traction—impressions, click-throughs, lead volume and conversion targets.
• 4-6 sign ups per month to our pilot scheme £45 a month (first 30 days free), plus Helmet cost of £1,200
Please include any relevant construction-tech campaigns you’ve run, and tell me how quickly you can begin. Pitch Deck attached.