Paid Ads Advisor (Audit + Ongoing Advisory)

We’re looking for a highly experienced Paid Ads Advisor to join our team in a strategic advisory capacity. This is not a hands-on account management role—we already have a digital agency managing the execution of our campaigns. Instead, we are seeking an independent expert who can provide a second set of eyes, audit performance, and advise us on optimisations and opportunities for growth across all paid channels.

What we’re looking for:
- Deep expertise in Google Ads, Meta Ads (Facebook/Instagram), and Bing Ads
- Experience managing or advising on large budgets ($150,000+ AUD per month in combined ad spend)
- Ability to audit accounts and provide clear, actionable recommendations to improve performance
- Strong understanding of UTM tracking, attribution modelling, and related ad tech
- Helpful but not required: Knowledge in SEO and email marketing for broader campaign context
- A proven track record of delivering results in high-budget digital campaigns - you’ll need to show evidence of past success
- Excellent communication skills, this role involves advising our internal team directly

Scope of Work:
1. Initial Audit:
- Deep dive into all active campaigns across Google, Meta, and Bing
- Review of ad structures, tracking setups, landing pages, audience segmentation, and creative
- Provide a full report with insights and specific, high-impact recommendations

2. Ongoing Advisory Role (subject to a successful audit):
- Approx. 40 hours/month commitment
- Collaborate with us on strategy calls
- Monitor agency performance and flag areas for improvement
- Advise on new campaign rollouts, tracking upgrades, testing plans, and reporting

This is a high-impact role for someone who knows paid ads inside-out and has the experience and confidence to guide a fast-growing company to even greater success. You won’t be executing campaigns, but your guidance will directly shape their effectiveness.

The price provided for this project is for the audit only. The ongoing advisory role fee can be discussed prior to commencement.