Omnichannel Growth Marketing Campaign
Budget: $2 – $8 AUD
I need an experienced marketer to take full ownership of an end-to-end growth campaign that combines paid ads, organic engagement, and email automation. The core platforms are Facebook and Instagram, with TikTok playing a big role for reach; I’m also open to any other channel you feel can move the needle, including LinkedIn if it fits our goals.
Those goals are clear: bring new stockists on board, rapidly grow our audience, and translate that momentum into measurable sales. To hit them, I expect a smart mix of promotional offers, educational snippets, customer testimonials and the kind of fun, share-worthy content that travels well beyond our current following.
Here’s what I will look for in your proposal:
• A concise ad and content strategy mapped to each platform and to our funnel stages.
• Eye-catching creative assets (static, video, short-form) sized correctly for Facebook, Instagram, TikTok, etc.
• A segmented email sequence that nurtures leads and pushes interested retailers toward stocking decisions.
• Weekly optimisation and clear reporting on audience growth, stockist enquiries, CTRs, ROAS and sales conversions.
Acceptance criteria: campaigns must go live within two weeks of project start, deliver a minimum 3% CTR on paid placements after the first optimisation cycle, and generate at least ten qualified stockist leads in the first month.
If you have a track record of blending social ads with email marketing to drive retail partnerships, I’d love to see relevant case studies and hear how you would approach this brief.
Those goals are clear: bring new stockists on board, rapidly grow our audience, and translate that momentum into measurable sales. To hit them, I expect a smart mix of promotional offers, educational snippets, customer testimonials and the kind of fun, share-worthy content that travels well beyond our current following.
Here’s what I will look for in your proposal:
• A concise ad and content strategy mapped to each platform and to our funnel stages.
• Eye-catching creative assets (static, video, short-form) sized correctly for Facebook, Instagram, TikTok, etc.
• A segmented email sequence that nurtures leads and pushes interested retailers toward stocking decisions.
• Weekly optimisation and clear reporting on audience growth, stockist enquiries, CTRs, ROAS and sales conversions.
Acceptance criteria: campaigns must go live within two weeks of project start, deliver a minimum 3% CTR on paid placements after the first optimisation cycle, and generate at least ten qualified stockist leads in the first month.
If you have a track record of blending social ads with email marketing to drive retail partnerships, I’d love to see relevant case studies and hear how you would approach this brief.