Multi-Platform Used Car Ads
Budget: $30 – $250 USD
I want to move my current stock of pre-owned vehicles fast, and I know the right online mix can make it happen. My priority channels are Meta (Facebook & Instagram), Google Search and Display, and YouTube, all aimed squarely at budget-conscious buyers who are actively looking for affordable cars.
You’ll be expected to:
• Map out a full-funnel strategy that links the three platforms and keeps messaging consistent.
• Produce compliant, compelling ad copy, thumbnails, short-form video, and carousel creatives that highlight mileage, price, and financing perks.
• Set up and optimise campaigns inside Meta Ads Manager, Google Ads, and YouTube, including pixel/tag implementation, audience segmentation, and retargeting loops.
• Track conversions in GA4 and provide clear weekly reports so I can see spend, cost-per-lead, and sales attributable to each channel.
• Iterate quickly—if a format or audience slice isn’t delivering qualified leads, switch gears based on the data.
Acceptance criteria:
1. Campaigns go live within seven days of asset hand-off.
2. Cost per qualified lead stays within the agreed target range during the first month.
3. A minimum of two creative iterations per platform in the first 30 days.
If you already have a proven track record selling cars online and can point me to past performance screenshots or case studies, let’s get started.
You’ll be expected to:
• Map out a full-funnel strategy that links the three platforms and keeps messaging consistent.
• Produce compliant, compelling ad copy, thumbnails, short-form video, and carousel creatives that highlight mileage, price, and financing perks.
• Set up and optimise campaigns inside Meta Ads Manager, Google Ads, and YouTube, including pixel/tag implementation, audience segmentation, and retargeting loops.
• Track conversions in GA4 and provide clear weekly reports so I can see spend, cost-per-lead, and sales attributable to each channel.
• Iterate quickly—if a format or audience slice isn’t delivering qualified leads, switch gears based on the data.
Acceptance criteria:
1. Campaigns go live within seven days of asset hand-off.
2. Cost per qualified lead stays within the agreed target range during the first month.
3. A minimum of two creative iterations per platform in the first 30 days.
If you already have a proven track record selling cars online and can point me to past performance screenshots or case studies, let’s get started.