Multi-Platform Sales Growth Strategy
Budget: ₹1,500 – ₹12,500 INR
I run a small bricks-and-mortar business and I’m ready to turn our social channels into a reliable sales engine. My prime objective is simple: more transactions, both online and in-store.
The channels already on my radar are Instagram, Facebook and YouTube, but I’m open to any other avenue you can justify—Google Reviews, short-form video ads, even AI-driven tactics that can push footfall and conversions. I want clear guidance on which platform should take priority at each stage of the funnel and why.
Content-wise, I’m interested in promotional videos that highlight offers or new arrivals, plus authentic customer testimonial clips that build trust. If there’s a smarter angle—UGC, interactive Stories, or AI-generated product demos—pitch it and show me how it ties back to revenue.
Here’s what I need from you:
• A 3-month action plan mapping budgets, targets and KPIs across Instagram, Facebook, YouTube and any other channel you recommend.
• Creative concepts and a production workflow for the promo videos and testimonial pieces, including scripts, shot lists and suggested tools (CapCut, Canva, Adobe Express, etc.).
• Paid-ad strategy: campaign structure, audience targeting, retargeting sequences and spend allocation.
• A playbook for harvesting and showcasing Google Reviews and turning them into social proof assets.
• Ideas to convert online engagement into store visits—think geo-targeted ads, QR-based incentives, event tie-ins.
• Weekly reporting template so I can track sales impact, ROAS and growth in real time.
Acceptance Criteria
1. Action plan delivered in editable format (Google Sheets or Notion) with measurable milestones.
2. First batch of creative assets and ad copy ready for launch by the end of week two.
3. Dashboard link showing live metrics no later than day 30.
If you can weave data-driven thinking with eye-catching creatives and back it up with transparent reporting, let’s talk.
The channels already on my radar are Instagram, Facebook and YouTube, but I’m open to any other avenue you can justify—Google Reviews, short-form video ads, even AI-driven tactics that can push footfall and conversions. I want clear guidance on which platform should take priority at each stage of the funnel and why.
Content-wise, I’m interested in promotional videos that highlight offers or new arrivals, plus authentic customer testimonial clips that build trust. If there’s a smarter angle—UGC, interactive Stories, or AI-generated product demos—pitch it and show me how it ties back to revenue.
Here’s what I need from you:
• A 3-month action plan mapping budgets, targets and KPIs across Instagram, Facebook, YouTube and any other channel you recommend.
• Creative concepts and a production workflow for the promo videos and testimonial pieces, including scripts, shot lists and suggested tools (CapCut, Canva, Adobe Express, etc.).
• Paid-ad strategy: campaign structure, audience targeting, retargeting sequences and spend allocation.
• A playbook for harvesting and showcasing Google Reviews and turning them into social proof assets.
• Ideas to convert online engagement into store visits—think geo-targeted ads, QR-based incentives, event tie-ins.
• Weekly reporting template so I can track sales impact, ROAS and growth in real time.
Acceptance Criteria
1. Action plan delivered in editable format (Google Sheets or Notion) with measurable milestones.
2. First batch of creative assets and ad copy ready for launch by the end of week two.
3. Dashboard link showing live metrics no later than day 30.
If you can weave data-driven thinking with eye-catching creatives and back it up with transparent reporting, let’s talk.