Multi-Platform Ad Campaign Strategy
Budget: $30 – $250 USD
I’m ready to launch paid promotions for my traditional Saudi food store and need a specialist who can map out and, if agreed, later execute a winning cross-channel strategy. Google, Facebook, Instagram, and Snap are my priority channels, yet I’m open to weaving TikTok in if you see a clear upside.
Here’s what I expect from your initial engagement:
1. Campaign blueprint
• Objective-driven recommendations for each chosen platform (e.g., Google Search vs. Display, Facebook Conversion ads, Instagram Reels, Snap Collection ads).
• Justification for every tactic—why it fits my audience, product type, and purchase journey.
• Suggested creative angles and content formats that resonate with customers looking for authentic Saudi flavours.
2. Budget & timeline modelling
• A realistic monthly spend range for each channel that balances reach and ROI.
• Break-down of estimated CPC/CPM, cost-per-add-to-cart, and projected ROAS.
• Recommended flight length and pacing (always-on vs. bursts around Ramadan, National Day, etc.).
3. Performance forecast
• Estimated impressions, clicks, sessions on site, and conversion volume per platform.
• Target KPIs I can use to gauge success.
4. Success plan & next steps
• A short, clear roadmap of what you will do during the first 30 days to set the campaigns live, optimise, and report back.
• Key metrics you’ll monitor daily or weekly and how you’ll adjust bids, audiences, or creatives to hit goals.
Please include any extra cost factors I should budget for—creative production, tracking tools, or data feeds—along with the ad account and pixel setup you’ll handle.
Send me a concise proposal that covers the above points. Feel free to reference similar food-retail projects you have scaled, and specify the analytics or ad-tech stack (Google Ads, Meta Ads Manager, Snap Ads, GA4, Data Studio, etc.) you rely on. I’ll move quickly once I see a plan that convinces me our brand can grow efficiently across these channels.
Here’s what I expect from your initial engagement:
1. Campaign blueprint
• Objective-driven recommendations for each chosen platform (e.g., Google Search vs. Display, Facebook Conversion ads, Instagram Reels, Snap Collection ads).
• Justification for every tactic—why it fits my audience, product type, and purchase journey.
• Suggested creative angles and content formats that resonate with customers looking for authentic Saudi flavours.
2. Budget & timeline modelling
• A realistic monthly spend range for each channel that balances reach and ROI.
• Break-down of estimated CPC/CPM, cost-per-add-to-cart, and projected ROAS.
• Recommended flight length and pacing (always-on vs. bursts around Ramadan, National Day, etc.).
3. Performance forecast
• Estimated impressions, clicks, sessions on site, and conversion volume per platform.
• Target KPIs I can use to gauge success.
4. Success plan & next steps
• A short, clear roadmap of what you will do during the first 30 days to set the campaigns live, optimise, and report back.
• Key metrics you’ll monitor daily or weekly and how you’ll adjust bids, audiences, or creatives to hit goals.
Please include any extra cost factors I should budget for—creative production, tracking tools, or data feeds—along with the ad account and pixel setup you’ll handle.
Send me a concise proposal that covers the above points. Feel free to reference similar food-retail projects you have scaled, and specify the analytics or ad-tech stack (Google Ads, Meta Ads Manager, Snap Ads, GA4, Data Studio, etc.) you rely on. I’ll move quickly once I see a plan that convinces me our brand can grow efficiently across these channels.