Masters Dissertation: Digital Marketing Strategy

Job ID: 40423936

Budget: €250 – €750 EUR

I need a full 10,000–12,000-word Masters-level dissertation in the broad discipline of digital marketing strategy delivered by the end of June. The exact thematic focus is still flexible; I am happy to lean into a timely topic you recommend—as long as it sits solidly within current digital-marketing strategy discourse and offers enough depth for postgraduate work. I have a topic in mind that I can share.

The study must follow a mixed-methods design that blends quantitative and qualitative insight. I plan to gather primary data through surveys, semi-structured interviews and focus groups, so the methodology chapter should map out how each instrument will be designed, piloted, administered and analysed. SPSS, NVivo or similar analysis tools can be used if they suit your workflow—please state what you intend to employ.

Key milestones and deliverables
• Research proposal with refined title, objectives, and literature gap
• Ethical-approval pack (participant info sheet, consent forms, etc.)
• Full dissertation (10–12k words) including abstract, literature review, methodology, findings, discussion, conclusion and recommendations
• Raw datasets, coded transcripts and statistical output files
• Reference list in Harvard style and all in-text citations correctly formatted
• Plagiarism report confirming originality (<10 %)

Acceptance criteria
• Argument shows clear critical engagement with up-to-date sources (journals, industry reports, Google Scholar, Statista, etc.)
• Mixed-methods integration is explicit: quantitative and qualitative findings converge to answer the research questions.
• Data collection instruments align with academic standards and GDPR considerations.
• Writing is cohesive, academically rigorous and proof-read to native-level quality.

The timeline is tight, so please outline how you will structure the work across weekly checkpoints leading up to final submission. Let me know your experience with Masters dissertations, any digital-marketing research you have already conducted and the tools you are most comfortable with.