Marketing for an IP Firm company

Job ID: 40282358

Budget: $25 – $50 USD

I aim to expand our company's presence among Intellectual Property professionals across Africa and the European Union through a system which uses LinkedIn and Instagram together with strategic Google Ads and SEO efforts to generate qualified leads.

I need assistance with the following tasks:

• LinkedIn lead engine – Schedule and distribute business-oriented content which demonstrates our IP search and filing and prosecution services to develop professional contacts through authored content.
• Instagram presence – Create visually appealing content which shares the same theme as LinkedIn posts through short descriptions and appropriate hashtags which target young professionals and small IP law firms.
• Google visibility – Create and improve search campaigns which include Search and Display and on-page SEO so that people searching for "African or EU IP filings partner" will discover our company first.
• Reporting – We will monitor our results through tracking impressions and clicks while the primary focus will be measuring new agent relationships which we will use to improve our methodology every month.

The acceptance criteria requires a three month content calendar which must receive prior approval, two LinkedIn articles which need to be published monthly, Instagram content which must appear weekly, Google Ads which need to start within 10 days, and a metrics dashboard which will be delivered every 30 days.

Let us discuss your timelines together with your first strategic plan if you have proven success in marketing B2B professional services particularly in legal and IP fields.