Marketing Manager / Digital Marketing Lead for Automotive Brand (Ongoing Contract)
Budget: $50 – $200 USD
We are an established distributor of performance automotive parts and accessories, representing 600+ brands and serving dealers, retailers, repair shops, racers, and enthusiasts. We are looking for an experienced marketing professional to lead and grow our marketing on an ongoing contract basis. This is intended as a long-term engagement for the right freelancer, with real ownership of strategy and execution across digital and brand marketing.
Scope of Work
You will own marketing strategy and day-to-day execution across our B2B audience (dealers, retailers, repair shops) and our enthusiast/consumer audience. Specifically:
Develop and run marketing campaigns to drive dealer engagement, product sell-through, and brand awareness
Manage digital marketing: SEO, Google Ads, paid social, email, and content
Manage social media presence across Instagram, Facebook, YouTube, and LinkedIn
Plan promotions and content around product launches and major industry events
Set up and manage CRM and marketing automation
Create marketing assets: catalogs, one-pagers, decks, email sequences, and landing pages
Support PR and media outreach
Track, analyze, and report on marketing performance and ROI
Skills and Experience Required
3+ years of marketing experience, including B2B
Strong digital marketing skills: SEO, Google Ads, Meta Ads, email marketing
Experience with CRM and marketing automation platforms (HubSpot, Salesforce, or similar)
Excellent written English and communication skills
Comfortable with analytics and reporting, with a data-driven approach
Strong project management skills and the ability to manage multiple priorities independently
Nice to Have
Experience in automotive, aftermarket, motorsports, e-commerce, or another product-driven industry
Experience marketing to dealers, distributors, or B2B trade audiences
Video creation and short-form social content skills
Familiarity with the US market
Engagement Details
Ongoing, long-term contract (part-time or full-time hours, to be discussed)
Remote
Competitive rate based on experience. Please include your expected hourly or monthly rate in your proposal.
What to Include in Your Proposal
A short summary of your relevant marketing experience
Links to past work, campaigns, or case studies you have led
Your availability and your expected rate
Any experience in automotive, B2B, or product marketing
We will review proposals and follow up with shortlisted freelancers through Freelancer to discuss next steps. We look forward to hearing from you.
Scope of Work
You will own marketing strategy and day-to-day execution across our B2B audience (dealers, retailers, repair shops) and our enthusiast/consumer audience. Specifically:
Develop and run marketing campaigns to drive dealer engagement, product sell-through, and brand awareness
Manage digital marketing: SEO, Google Ads, paid social, email, and content
Manage social media presence across Instagram, Facebook, YouTube, and LinkedIn
Plan promotions and content around product launches and major industry events
Set up and manage CRM and marketing automation
Create marketing assets: catalogs, one-pagers, decks, email sequences, and landing pages
Support PR and media outreach
Track, analyze, and report on marketing performance and ROI
Skills and Experience Required
3+ years of marketing experience, including B2B
Strong digital marketing skills: SEO, Google Ads, Meta Ads, email marketing
Experience with CRM and marketing automation platforms (HubSpot, Salesforce, or similar)
Excellent written English and communication skills
Comfortable with analytics and reporting, with a data-driven approach
Strong project management skills and the ability to manage multiple priorities independently
Nice to Have
Experience in automotive, aftermarket, motorsports, e-commerce, or another product-driven industry
Experience marketing to dealers, distributors, or B2B trade audiences
Video creation and short-form social content skills
Familiarity with the US market
Engagement Details
Ongoing, long-term contract (part-time or full-time hours, to be discussed)
Remote
Competitive rate based on experience. Please include your expected hourly or monthly rate in your proposal.
What to Include in Your Proposal
A short summary of your relevant marketing experience
Links to past work, campaigns, or case studies you have led
Your availability and your expected rate
Any experience in automotive, B2B, or product marketing
We will review proposals and follow up with shortlisted freelancers through Freelancer to discuss next steps. We look forward to hearing from you.