Manage AI Webinar Promotion & Event
Budget: ₹150,000 – ₹250,000 INR
End-to-End Webinar Promotion & Zoom Event Management (Canada time zone)
Project Overview
We are a non-profit organization launching a 3-month webinar campaign focused on AI Incubation and Digital Media Literacy. We are seeking a performance-driven digital marketing agency or a team of experienced freelancer to manage the complete promotion and execution of the campaign, with a goal of generating 100–200 qualified registrations across Canada and India
Scope of Engagement
The partner will be responsible for developing and executing a structured webinar marketing strategy that drives measurable registrations and brand visibility.
This includes:
Campaign Strategy & Funnel Development
Develop a clear targeting strategy for Canada and India, define audience segments, and build a conversion-focused registration funnel from awareness to sign-up. Setup analytics and conversion tracking to measure performance.
Paid Advertising Management
Plan, launch, and optimize paid campaigns across Facebook, Instagram and organic promotion on Linkedin and continuously optimize for registration growth.
Organic Social Media Promotion
Create a promotional content calendar and manage consistent event visibility across LinkedIn, Instagram, and Facebook. Develop creatives and captions aligned with the campaign theme.
Email Marketing & CRM Enablement
Set up automated email sequences using HubSpot or a similar tool. Manage registration confirmations, reminder sequences, and post-event follow-ups.
Zoom Event Setup & Technical Management
Configure and manage the Zoom webinar environment, integrate registration with the landing page, provide technical oversight during the live session, manage recordings, and export attendee data post-event and generate certificates
Reporting & Performance Optimization
Provide structured weekly reports outlining campaign performance, cost per lead, conversion metrics, and optimization recommendations.
Expected Outcomes
• 100–200 qualified webinar registrations
• Transparent cost-per-lead reporting
• Weekly performance dashboards
• Smooth and professional webinar execution
Campaign Duration: 3 months
Target Markets: Canada and India
Proposal Requirements
Please share relevant webinar or event marketing case studies, performance metrics achieved in past campaigns. We would look at it as a retainer or a one time. We are only looking for proposals in INR
Project Overview
We are a non-profit organization launching a 3-month webinar campaign focused on AI Incubation and Digital Media Literacy. We are seeking a performance-driven digital marketing agency or a team of experienced freelancer to manage the complete promotion and execution of the campaign, with a goal of generating 100–200 qualified registrations across Canada and India
Scope of Engagement
The partner will be responsible for developing and executing a structured webinar marketing strategy that drives measurable registrations and brand visibility.
This includes:
Campaign Strategy & Funnel Development
Develop a clear targeting strategy for Canada and India, define audience segments, and build a conversion-focused registration funnel from awareness to sign-up. Setup analytics and conversion tracking to measure performance.
Paid Advertising Management
Plan, launch, and optimize paid campaigns across Facebook, Instagram and organic promotion on Linkedin and continuously optimize for registration growth.
Organic Social Media Promotion
Create a promotional content calendar and manage consistent event visibility across LinkedIn, Instagram, and Facebook. Develop creatives and captions aligned with the campaign theme.
Email Marketing & CRM Enablement
Set up automated email sequences using HubSpot or a similar tool. Manage registration confirmations, reminder sequences, and post-event follow-ups.
Zoom Event Setup & Technical Management
Configure and manage the Zoom webinar environment, integrate registration with the landing page, provide technical oversight during the live session, manage recordings, and export attendee data post-event and generate certificates
Reporting & Performance Optimization
Provide structured weekly reports outlining campaign performance, cost per lead, conversion metrics, and optimization recommendations.
Expected Outcomes
• 100–200 qualified webinar registrations
• Transparent cost-per-lead reporting
• Weekly performance dashboards
• Smooth and professional webinar execution
Campaign Duration: 3 months
Target Markets: Canada and India
Proposal Requirements
Please share relevant webinar or event marketing case studies, performance metrics achieved in past campaigns. We would look at it as a retainer or a one time. We are only looking for proposals in INR