B2C Lead Generation Campaign
Budget: $15 – $25 USD
I need a focused digital-marketing push that attracts B2C visitors, turns them into leads, and keeps the conversation going until they convert.
Where we stand
• Social channels are live (mainly Facebook, Instagram, and LinkedIn).
• Mailchimp list and basic automations are already in place.
What I’m after
• A clear, step-by-step lead-gen strategy covering audience segments, messaging, and funnel stages.
• A 30-day social-media content calendar with post copy, creative direction, and suggested ad sets.
• One high-converting landing page—or an overhaul of an existing one—with a lead-capture form, tracking pixels, and basic CRO best practices.
• A four-email nurture sequence written and built in Mailchimp, complete with timing logic and personalization.
• A simple analytics dashboard (Google Analytics or similar) so I can monitor traffic, cost per lead, and conversion rates at a glance.
Success metrics
Consistent growth in qualified traffic, an agreed-upon cost-per-lead target, and a clear roadmap for month-two optimization.
Show me campaigns you’ve handled that combine paid social, email automation, and conversion-rate optimization, and outline how you’d tackle the first week.
Where we stand
• Social channels are live (mainly Facebook, Instagram, and LinkedIn).
• Mailchimp list and basic automations are already in place.
What I’m after
• A clear, step-by-step lead-gen strategy covering audience segments, messaging, and funnel stages.
• A 30-day social-media content calendar with post copy, creative direction, and suggested ad sets.
• One high-converting landing page—or an overhaul of an existing one—with a lead-capture form, tracking pixels, and basic CRO best practices.
• A four-email nurture sequence written and built in Mailchimp, complete with timing logic and personalization.
• A simple analytics dashboard (Google Analytics or similar) so I can monitor traffic, cost per lead, and conversion rates at a glance.
Success metrics
Consistent growth in qualified traffic, an agreed-upon cost-per-lead target, and a clear roadmap for month-two optimization.
Show me campaigns you’ve handled that combine paid social, email automation, and conversion-rate optimization, and outline how you’d tackle the first week.