Lead-Generating Digital Campaign

My primary objective is to drive a steady flow of qualified leads, and I want to do this by combining targeted social media activity with search-engine marketing. On the social side, I need a calendar that mixes posts and updates, short-form videos/reels, and eye-catching infographics or image sets that reinforce the offer and push prospects toward my opt-in pages. In parallel, I would like tightly themed search ads and supporting SEO tweaks that capture high-intent traffic and move it into the same funnel.

Here’s how I picture the collaboration:

• Strategy & funnel mapping that aligns both channels, includes clear KPIs, and sets realistic lead targets.
• Creative assets for Facebook, Instagram, and potentially LinkedIn—each sized, captioned, and hashtagged correctly.
• Google Ads (and optionally Bing) campaigns: keyword research, ad copy, extensions, and negative keyword lists.
• Landing page copy or wireframes so the traffic you generate actually converts.
• Tracking setup: Facebook Pixel, Google Ads conversion tags, Google Analytics events—everything tested end-to-end.
• Weekly performance snapshots with actionable insights, then one comprehensive report at the end of the first month.

If you’ve successfully built integrated lead funnels across social and search before, I’d love to see examples and learn how you plan to beat my current cost-per-lead.