Lead-Gen Digital Advertising & Content Creation

Hiring: Online Marketing Specialist (Freelancer)

Platforms: Google • Instagram • Facebook • TikTok • AI Marketing Tools

Company: MY AC HOOK UP (or your business name)
Position: Freelance / Part-Time / Remote

Job Description

We are looking for a skilled Online Marketing Specialist to manage and create digital advertising campaigns across Google Ads, Meta (Facebook & Instagram), and TikTok Ads.
The ideal candidate also has experience using AI marketing tools to create videos, social content, and automated ad strategies.

Responsibilities

Create, launch, and optimize paid ad campaigns on:
Google Search & Display
Facebook & Instagram Ads
TikTok Ads

Build high-converting audiences, ad sets, and creative strategies

Create AI-powered marketing content (videos, images, scripts, ad copy)

Track analytics, conversions, and KPIs

Perform ongoing A/B testing to improve performance

Provide weekly performance reports

Recommend strategies to increase leads and online visibility

Required Skills

Proven experience running paid ads on Google, Meta, and TikTok

Ability to create marketing videos using AI tools (e.g., Sora, Runway, Canva AI, ChatGPT, etc.)

Strong understanding of digital analytics & conversion tracking

Ability to manage monthly ad budgets and ROI

Creative eye for ad design and messaging

Strong communication and reliability

Preferred

Experience with HVAC or home-service advertising

Knowledge of SEO and retargeting

Ability to edit short-form videos (Reels, TikToks, Shorts)