Kids Charity Channel Promotion

Job ID: 39779402

Budget: £10 – £20 GBP

Our small kids-focused charity is ready to spark real growth on both YouTube and TikTok, and I need a digital marketer who can quickly turn warm, story-driven creatives into measurable results.
You’ll be steering paid and organic pushes on Instagram, TikTok, Facebook (and any additional platform you feel fits) so that www.youtube.com/@THOAL1234 gains fresh eyes and loyal subscribers.

What I expect from you
• A concise rollout plan that shows how you’ll blend short, upbeat video ads and feel-good copy to spotlight our mission and gently nudge viewers to hit “Subscribe.”
• Details on the exact software you’ll rely on—whether that’s Meta Ads Manager, TikTok Ads Manager, Canva, Adobe Premiere, After Effects, Hootsuite, or any other tool that speeds up production and optimises targeting.
• At least three creative concepts explained up front (thumbnail ideas, hook lines, or mini-stories) so I can choose the tone that best fits our young audience and donor base.
• Clear KPIs: projected cost-per-view / cost-per-subscriber and an outline of how you’ll track results in real time.
• Fast execution—once we lock a concept, the first ads should go live within a week.

Deliverables
1. Campaign strategy deck (PDF or Google Slides).
2. 3–5 short-form video ads, export-ready for vertical and square formats.
3. Ad account setup, targeting and budget allocation.
4. One-page weekly report with key stats and optimisation notes for the first month.

Acceptance criteria
– Campaign is live on at least two of the requested platforms.
– YouTube channel records an uplift in both views and subscribers within the first seven days of launch, backed by analytics screenshots.
– All creative assets are provided in editable format.

Bring a warm, colourful style, move fast, and let’s grow this channel together so more kids (and the people who care about them) can find us. Best idea wins—looking forward to your pitch!